Strategy and design
When what is missing is the path and not the build. We investigate the idea and hand back what it is, who it is for, how it gets built and what it costs. You leave with a project you can price and a team defined.
Brand, campaign, site and product for the company that grew faster than its own communication.
The owner defends an idea that carries their name when it works, and also when it does not. That is the person we work with, someone with skin in the game who knows the cost of every decision. It is the same in here: whoever conceives the project answers for the delivery.
Leonardo did not separate art from engineering. The industry split them: one house thinks the message, another builds the system, and the project loses pieces on the street between the two.
AI shortened that gap. Campaign and platform are born at the same table, the idea is tested before the build, and communicating and selling got faster because they started being done together. Glitch was born at that seam.
When what is missing is the path and not the build. We investigate the idea and hand back what it is, who it is for, how it gets built and what it costs. You leave with a project you can price and a team defined.
The company doubles in size before its communication notices: the site talks to the old customer, the deck apologizes for the price, and the big prospect backs off without saying why. We remake the brand and the material at the size the company has today.
A launch needs a concept, pieces, media and a page, and each one usually comes from a supplier who does not talk to the other. We create and produce everything in the same place, from concept to the piece on air.
The page that tells the company as it is now, and the platform when the product needs login, sign-up and data.
SaaS, internal tool or automation, sized for the problem. We cross what is in your head with what the market complains about, and build the version that already solves it and goes live in weeks.
Agents that answer on WhatsApp, automations that record what the team forgets, and light systems tied to the CRM, the spreadsheet and the email you already use. What changes is the operation: what depends on the owner's memory today starts running in a system that records and learns. This only works with the base in order, and tidying it up is part of the job.
Photo, film and pieces at scale with the same character and the same brand look from start to finish, with people reviewing what goes live.
Every delivery starts with an investigation of the idea, and that is already in the price.
We investigate the idea and define what it is, who it is for, how it gets built and who does each part.
We build and lead. What we do not do in house, we recommend and coordinate.
With the operation up, intelligence comes in to keep the decision sharp in every cycle.
Photo, film, digital activation and pieces at scale, produced with AI and reviewed by people before they go live.

Pedro, founding partner
Founded Glitch and leads every project in the house, from the first sketch to what goes live.
Ten years in creative work. Led artificial intelligence products for marketing and, as a copywriter, worked on accounts such as Vale, Ambev and O Boticário.